Friederike Vinzenz

Friederike Vinzenz, MA

Assistentin / Research and Teaching Assistant

Phone: +41 44 635 20 74

Room number: AND 3.30

f.vinzenz@ikmz.uzh.ch

Portrait

Friederike Vinzenz studied Communication Science and Psychology at the University of Zurich. Since July 2014, she is working as a research and teaching assistant at the division of "Media Psychology and Effects" at the Institute of Mass Communication and Media Research (IKMZ). Until December 2017, she was working together with the Lucerne University of Applied Sciences and Arts on the project "Intention to book a sustainable hotel". Her research interests are persuasion and effects, especially prosocial communication.

Curriculum Vitae & Publications

Current Position

PhD Student, Research and Teaching Assistant

Research Interests

Sustainable Tourism, Tourism and Well-Being, Persuasion and Emotion, Communication Effects, Labeling and Credibility, Consumer Behavior, Advertising Research, Marketing, Quantitative Methods, Experimental Research

Awards

2017: Best PhD Student Paper Award at the International Conference on Tourism and Business (ICTB) for the paper “Perceived Social–Environmental and Emotional Well-Being as a Benefit of Sustainable Tourism Products and Services”.

Education and Academic Employment

since 2015 PhD Student, Research and Teaching Assistant at the Institute of Mass Communication and Media Research (IKMZ), University of Zurich 
2014-2017 Project Assistant at the Institute of Mass Communication and Media Research (IKMZ) of the SNF-Project “Intention to book a sustainable hotel” in cooperation with the Institute of Tourism (ITW) of the Lucerne University of Applied Sciences and Arts
2013-2015 Student Research and Teaching Assistant at the Institute of Mass Communication and Media Research (IKMZ), University of Zurich
2012-2015 Master of Arts in Social Science at the University of Zurich, Switzerland (Major: Communication Management and Media Research, Minor: Psychology)
2013-2014

Laboratory and Project Assistant at the Institute of Mass Communication and Media Research (IKMZ), University of Zurich

2009-2012 Bachelor of Arts in Social Science at the University of Zurich, Switzerland (Major: Media and Communication Science, Minor: Psychology and Political Science)